Defining Your Podcast Concept
Defining your podcast concept is the first real production task you will do, and it happens long before you touch a microphone.
Podcasting field guide
Thirty practical guides to every step of podcast production — from finding your niche to mixing the final episode.
Defining your podcast concept is the first real production task you will do, and it happens long before you touch a microphone.
Choosing a podcast niche is the process of narrowing your show's focus to a specific topic, audience, and angle.
Picking a podcast format means deciding what shape your show takes every time you publish.
Structuring a strong episode means deciding, before you record, what the listener will hear from the first second to the last.
Understanding your target audience is the process of identifying the specific group of people you want your podcast to serve.
A content calendar is a simple planning document that maps out what you will publish, and when, over a set period of time.
Choosing a podcast microphone is one of the first real equipment decisions you will make, and it is worth an afternoon of careful thought.
An audio interface is a piece of hardware that connects microphones, instruments, and other audio sources to your computer.
Recording software is the program you use to capture audio into your computer.
Room acoustics is the study of how sound behaves in a space.
Recording remote interviews means capturing a conversation between two or more people who are not in the same room.
Portable and field recording means capturing audio outside a treated studio, using gear you can carry and power on location.
Audio editing is the stage where you take the raw recording of your episode and turn it into something a listener can comfortably follow from start to finish.
Mixing your podcast is the stage where all the separate pieces of your recording come together into one balanced, pleasant listening experience.
Sound design in podcasting is the deliberate use of non-speech audio elements to enhance the listening experience.
Intro and outro music are the short musical segments that open and close your podcast episodes.
Loudness and leveling are about making your podcast sound consistent and comfortable to listen to.
Assembling the final episode is the stage where all your separate audio pieces—host tracks, guest tracks, music, sound effects, and any recorded inserts—are combined into one polished file ready for publishing.
An RSS feed is the behind-the-scenes file that makes your podcast available to listeners.
A podcast host is the service that stores your audio files and publishes the feed that podcast apps read.
Getting listed in directories means submitting your podcast's RSS feed to the places where listeners search for and subscribe to shows.
Creating podcast transcripts means converting the spoken audio of your episodes into a written, searchable text file.
Show notes are the written companion to an episode.
Podcast SEO, or search engine optimization, is the practice of making your podcast easier to find through search engines and podcast directories.
Promoting your podcast is the ongoing process of connecting your show with people who will enjoy it.
Podcast social media strategy is the ongoing practice of using social platforms to share your episodes, interact with listeners, and attract new audience members.
Finding sponsors for your podcast is a process of matching your show's audience with businesses that want to reach that audience.
Growing listener engagement means turning passive downloads into an active relationship with your show.
Podcast analytics is the practice of collecting and interpreting the numbers that describe how people find, download, and listen to your show.